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3 Franchise Marketing Tips To Pass On To Your Franchisees

Alright, I talk a lot about using smart content marketing to grow your franchise at the company-level, so I thought it would be a nice change of pace to show you a few things content can do to help your franchisees succeed for themselves. Before I get into it, let’s quickly address the question...Read more

Boosting Franchise Lead Generation With Lightly Branded Content

For those who grew up in the “golden age” of branding years ago, it may seem totally reasonable to carry the traditional idea of a strong brand association into the content you create and publish online today. After all, you’re proud of the brand you’ve built through years of growing the business...Read more

HubSpot Closes the Circle With An Integrated CRM Sales Platform

For those at the helm of a sizeable sales team, the wide array of management tools offered by CRM platforms like Salesforce has most likely become an indispensible component of your management process. Just imagine the chaos that would ensue if all those contacts and management features simply...Read more