Alright, I talk a lot about using smart content marketing to grow your franchise at the company-level, so I thought it would be a nice change of pace to show you a few things content can do to help your franchisees succeed for themselves.
Before I get into it, let’s quickly address the question that might already be stirring in your head:
“Content marketing? My franchisees have businesses to run. They don’t have time to manage marketing like this on their own.”
As you’ll see in a second, this list of ideas isn’t simply a to-do list of marketing items to push onto your owners to manage on their own. Many of these are things you and your corporate team can put in place to help them organize how they promote themselves to the modern customer.